Engineering for Change
by William Butler-Adams; Dan Davies

#TheBrompton #NetGalley
One of my kids bought a Brompton bike. It took a while to arrive but it was well worth the wait. I was amazed by its incredibly intricate,clever, puzzle like, design. Take a look at the cover to get an idea of what I mean. This bike folds in the most ingenious and useful way.
When the opportunity came to find out more about the company and its bikes, I eagerly requested an e galley. I came away so impressed by what Brompton does, why they do it and how they do it.
The book is divided into three sections; they are Making Bikes, Building a Company, and Changing the World. It was interesting to get insights into the Brompton’s way of making bikes and their mission. They have created a product that lets folks take their bike most anywhere. Surely, as we think about the environment, they are to be applauded for a good contribution to getting places easily and without polluting.
This book will be enjoyed by both bicyclists and environmentalists. Engineers and business students may also find this title to be of interest.
Many thanks to NetGalley and The Experiment for this title. All opinions are my own.
Pub date: 13 December 2022
Available Editions
EDITION | Other Format |
ISBN | 9781615199563 |
PRICE | $30.00 (USD) |
PAGES | 288 |
Review
“Full of energy and passion, and a great insight into the real story behind Brompton phenomenon. A great exemplar of how human and engineering stories can be one and the same.”—Dr. Hayaatun Sillem, CEO of the Royal Academy of Engineering
“A gripping story about one of the great British brands. As perfect as the bicycles.”—Jeremy Vine, broadcaster and journalist for BBC Radio 2
“Since I left racing, Will Butler-Adams has helped me rediscover the joy of cycling. My Brompton has become my favourite bicycle, and Brompton the company is the inspiration for what my own company, CHPT3, can become.”—David Millar, former professional cyclist and CEO of CHPT3 –This text refers to the hardcover edition.
About the Author
Will Butler-Adams is a chartered engineer and CEO of Brompton Bicycle Limited. He was appointed Order of the British Empire (OBE) in 2015 and has been featured in multiple publications, including the Financial Times. He has also delivered talks for Google and PricewaterhouseCoopers. He lives with his family in London.
Dan Davies is a former regulatory economist at the Bank of England and analyst for a number of investment banks. The author of Lying for Money, he has written for the Financial Times and The New Yorker, among other publications. –This text refers to the hardcover edition.
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